Despite this, the IPL set a groundbreaking online broadcasting record, with over 384.6 billion minutes of watch time.

Campaign’s take: OpenAI’s first integrated India campaign for ChatGPT plays straight into the country’s favourite brief: ...

Maurice Lévy opened his address at Publicis Groupe’s 100th birthday party in Paris with a quip that he had received strict instructions from his successor, Arthur Sadoun, not to speak for too long and ...

Articles written by Girish Rowjee ...

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Campaign India unveiled the South Asia Agency Of The Year 2025 winners at a ceremony in Mumbai on December 2. Below is the ...

Alongside the strategic expansion, Edelman has appointed Quang Nguyen as managing director of Edelman Vietnam, a market the ...

On November 21, 2025, India rolled out four new Labour Codes, replacing 29 existing central labour laws. This consolidation marks a landmark shift in the country’s employment framework. It aims to ...

With 60% of GCCs poaching from each other, Global Capability Centres must craft a compelling employer value proposition.

Chaka Sobhani, president and global chief creative officer at DDB Worldwide, is set to be appointed global CCO at ...

Omnicom leaders rise to the top of the pecking order as details about new leadership across India, Australia and New Zealand emerge.