Q: Why do the reviews for my business on Yelp seem to be more negative than all the other review sites? Am I imagining things? A: Online reviews can make a big difference in any business, so keeping ...

Positive and negative Yelp reviews alike deserve a reply and can have a big impact in digital marketing. Here’s what you need to know. When it comes to making a purchase decision, the majority of ...

We use them all the time — Yelp, Tripadvisor, the BBB — websites that post reviews by customers, clients and patients of all sorts of companies and health care providers. But can we trust these ...