The retailer is looking for revenue opportunities in the shift to chatbot-guided e-commerce.
Walmart Connect, the retailer’s U.S. advertising division, is beta testing new in-store advertising formats as consumers resume brick-and-mortar shopping “en masse,” according to details shared with ...
The retail giant has been quietly exploring ad formats with select advertisers, according to a report from the Wall Street Journal, citing people familiar with the matter. One format called "Sponsored ...
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Will ads be disruptive or beneficial to conversational commerce?
Ads are being injected into agentic AI conversations hosted by retail chatbots. Is this disruptive, or a mark of progress?
Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the store’s audio feed. Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the ...
The reboot of the iconic "Silly Season" competition will be held the day after Thanksgiving. It is scheduled to start at 9 a.m. ET on Amazon Prime Video. Keegan Bradley, Xander Schauffele, Tommy ...
Walmart confirmed on Friday that it is not advertising on X, the social media platform owned by Elon Musk and formerly known as Twitter. “We are not actively advertising on X. This is not about a ...
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