Sephora has rolled out new features for its branded Virtual Artist application, including a false eyelash virtual try-on function that includes more than 90 styles, as well as virtual tutorials using ...
L’Oreal’s NYX and Samsung have partnered to launch a virtual reality (VR) makeup tutorial in select stores, the “Impossibly NYX Professional Makeup” Gear VR experience. In-store shoppers can use ...
Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable revenue.
As more companies use virtual technology for cosmetics testing, Perfect Corp. created YouCam Tutorial, which helps brands create step-by-step beauty tutorials to educate consumers on makeup ...
Retailers are continuing to adjust their operations as COVID-19 warps the retail landscape, with At Home closing the majority of its stores except for delivery and curbside pickup, and Ulta Beauty ...
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Retail media
Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable revenue.
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