You’d be hard pressed to find a Google Ads practitioner who loves the Google Display Network (GDN). Some may be indifferent to display ads, some (like me) may hate them, but I have yet to encounter ...

Google Ads no longer pre-selects the Display Network when setting up a Search campaign — a small tweak that could lead to big savings for advertisers. What’s new. According to Google Ads Coach Jyll ...

A week ago, Thanos Bertes posted on LinkedIn, which I found via Mike Ryan on Twitter, that Google Ads disabled the ability in campaign settings to easily opt out of your campaigns being also shown in ...

Marketers now have ways to exclude topics when advertising on YouTube and across the Google Display Network. The feature, Excluded Themes, increases the accuracy to focus on the nuances of eliminating ...