A roundup of the latest and greatest saltwater lures that catch more fish inshore, offshore, trolling and jigging. The post ...

Rapala's adrenaline-pumping Saltwater X-Rap Lures have had a huge impact on the way anglers target almost every kind of saltwater species. Hand tuned and tank tested Holographic inserts. Built to ...

Discover two of the best fishing lures for California saltwater species: Candy Bar and Scrimpz. This video explains how these lures attract halibut, lingcod, and rockfish, along with tips on when and ...

Freshwater anglers have lots of topwater options. In the bass game especially, those looking for surface eruptions can dip into practically any lure genre and find the perfect bait to call up a hog.

Fishing subscription boxes are a fun way to add new lures and techniques to your arsenal. Many of the boxes on the market are species-specific, with lures to cover a variety of techniques. They are ...